RGH's Blog

This is my first attempt at blogging. Today, inspiration to write and share information shot through my mind like a rocket. Racing home, I commenced this process. My hope is to create value for you and me.

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Sunday, October 02, 2005

Kids shopping carts

Sunday evening greetings:

A beautiful Sunday was upon me and I was thinking of the chores that needed to be done. One of them was the litter box which meant getting new kitty litter. My wife decided that this meant a trip to Walmart. That's fine but I was curious when she told me to bring a one dollar bill for the kids. I thought maybe the little kiddie rides had increased with the cost of oil or something.

Customers were flowing in and out of Walmart. I maneuvered toward the shopping carts hoping to get one that worked properly. I turned around and my family wasn't there. They were walking toward a new colorful contraption. I meander over and notice they are kiddie shopping carts. Mrs. RGH asks for my dollar bill. I obey and she puts it into a machine and ask the kids what they want.

"BARNEY!!!!"

I look confused and they pull out the BARNEY shopping cart. The kids open up the doors in the bottom and hop in. My wife locks them in. (This is kind of cool.) Then I hear music. Music is coming out of the locked kiddie compartment of the shopping cart! Mrs. RGH looks amused at me and says the kids love it, its safe because its open in the front, and the kids are quiet.

We did our shopping and the kids rocked out to Barney and the Wiggles. They didn't even get out once. I think there was some brainwashing going on (Just kidding Walmart lawyers.) All in all it was a pleasant trip.

Now let me put my business hat on. OK, it still fits. Here we go:

I JUST PAID TO USE A SHOPPING CART AND DIDN'T MIND IT! (Some do though.) Brilliant, Walmart, bloody brilliant! This is almost as good as paying for water. My hat is tipped to them and whoever thought of this deserves a raise.

Adding simple revenue streams to your business where most of the revenue falls to the bottom line is a beautiful thing. If you can achieve it go for it. It does require some thinking outside of the box. One industry that has done this, in addition to Walmart, is the airport shuttle business and taxis with advertising on their vehicles. Another area is the goooooogle advertising that you see on the side of this blog. (Go ahead and click on one. It won't hurt you and you don't need to buy anything if you click. It is perfectly safe to do it. Plus, it helps the kids since their parents are foolish enough to spoil them with singing shopping carts.)

Have a fruitful day,

RGH

1 Comments:

Blogger Leo said...

I like your blog! Your football picks we're good, but a bit off.-lol

7:27 PM  

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